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spss, amos, amos, spss
SPSS AMOS
Verify how and why variables affect each other using structural equation modeling
Employ SPSS Amos, powerful, easy-to-use structural equation modeling (SEM) software to create more realistic models than if you used standard multivariate methods or regression alone.
With SPSS Amos, you can quickly specify, view and model your model graphically using simple drawing tools. Then assess your model's fit, make any modifications and print a publication-quality graphic of
your final model. The path diagrams you create in SPSS Amos give you the ability to confirm the validity of claims such as "value drives loyalty" in minutes, not hours.
Amos is an easy-to-use program for visual SEM. User-friendly features such as drawing tools,
configurable toolbars and drag-and-drop capabilities help you build models. After you fit your model, the Amos path diagram shows the strength of the relationship between variables.
SPSS Amos builds models that more realistically reflect complex relationships because any variable, whether observed (such as non-experimental data from a survey) or latent (such as satisfaction and loyalty)
can be used to predict any other variable. You can gain additional insight into the causal nature and strength of the relationships among variables.
Perform structural equation modeling in SPSS Amos for many tasks, including:
- Market research for analyzing customer satisfaction, brand loyalty and purchase behavior.
- Government, social science or educational research for evaluating program outcomes or behavioral models.
- Business or economic planning for econometric and financial models.
Back to SPSS Base page.
Back to SPSS software main page.
Key words: spss, amos, amos, spss
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